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Yutong ZK6120D1 bus launched in Africa

2014.04.16

Yutong ZK6120D1 bus, the updated version of the classic bus model ZK6116D, was launched in Tanzania on April 16, 2014, creating a new era for Yutong brand to lead the development of African bus market.

Yutong, the synonym of popular Chinese bus brand, is one of the most representative brands in China’s bus market. Along with the growing of the company, Yutong has set numerous glories and legendaries. After decades of efforts, the bus brand has become the pacesetter of Chinese bus brands going abroad and the African market has become the key area of Yutong’s overseas market. In the year of 2014, the African bus market has entered a new consumption age and the market demands are brewing up into profound changes. Adhering to the self-reliance innovation all the time, Yutong is dedicated to improving the technological content of bus products and providing powerful, safe, comfortable and superior quality bus products to the African market. The launch of the new bus model marks a new round of Yutong’s booming trend in the African market.

Yutong ZK6120D1 bus launched in Africa

Warm atmosphere on site

At the product launch ceremony of ZK6120D1 held in Tanzania, Yutong invited the major local media and customers to come and learn about the new bus. The provincial governor attending the ceremony conducted a test drive, bringing the ceremony atmosphere to a climax. After seeing the newly launched bus, the attendees also asked Yutong salespeople about the preferential policy of the bus in detail. Some customers even placed orders directly.

Specially designed for Africa

Early at the beginning of the design and development phase of ZK6120D1 bus model, the project team had visited the customers in Tanzania, Zimbabwe, South Africa and other countries many times to make a comprehensive market investigation, and then integrated the collected information into the design and development of the product, thus achieving five innovative breakthroughs on the ZK6120D1 bus model.

Based on the reputation and customer royalty accumulated by ZK6116D, predecessor of ZK6120D1, in the African market for years, the launch of ZK6120D1 is meant to blow the new round of horn for Chinese bus makers to further explore the African market.

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