Launch ceremony of Yutong ZK6116H bus held in Singapore
Known as "Lion City", Singapore is a beautiful and modern city. After Yutong buses entered the Singaporean market in 2006, Yutong is always dedicated to providing good-looking, comfortable, safe, reliable and environment-friendly bus products to customers in Singapore. In order to survive in the fierce competition of the Singaporean market, Yutong always insists on continuously improving the product quality, reducing the product life cycle costs (LCC), enhancing the cost performance and increasing the service level.
On January 18, 2015, Yutong and Woodlands Transport Service Pte Ltd jointly held a launch ceremony of Yutong ZK6116H bus in Singapore. The ZK6116H bus model launched this time is an intercity bus specially designed based on customers’ requirements on specifications, convenience of boarding and alighting, fuel efficiency and so on. This bus model meets the needs of Singapore's local transport companies on labor buses and is expected to be put into operation in 2015.
As the world's bus manufacturer and also a leading brand in China's bus industry, Yutong is actively exploring the overseas markets in recent years. As an important part of Yutong’s overseas market, the Singaporean market is always concerned by the company. Through the launch ceremony, Yutong has collected comprehensive and in-depth information of the local market and learned about the diverse needs of customers, thus laying a solid foundation for the sales of Yutong buses in the Singaporean market in the future. In addition, the promotional activities during the launch ceremony also further enhanced Yutong’s brand influence in the local market and played an important role in exploring the target customers and maintaining the relationship with end users.
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